Your LinkedIn Profile Headline is the most visible part of LinkedIn. I’ve already bored my followers out of their mind about this topic. In case you are not aware of its importance: each time you comment or post at least the first half is visible: MAKE IT COUNT. Together with the banner and profile picture it is one of the first things people notice on your profile.
FIRST IMPRESSION
- LinkedIn Profile Banner
- LinkedIn Profile Picture
- Your name
- LinkedIn Profile Headline
THE MAGIC LINKEDIN HOVER
See an update or comment by a person you don’t know? Hover over their name or picture and LinkedIn will give you a tonne of information. Is this a 1st or further removed connection? How many connections do you have in common? The option to directly message them and … the FULL LinkedIn Profile Headline of that person.
EDIT YOUR LINKEDIN PROFILE HEADLINE
A funny thing happened recently: when you edit your headline on mobile you can go past the 120 characters! There appears to be a difference in devices:
- Desktop gives you 120 characters.
- Android gives you just a few more.
- Apple allows you to really extend your headline.
TWO TIPS FROM MY WORKSHOPS
Have a look at these two slides. The first one gives you tips about writing your LinkedIn Profile Headline. The second slide gives you some examples. You can opt to write a proper sentence, to use keywords or a combination of both (that is what I have). There is no right or wrong in that respect, chose what best suits you.
