LinkedIn outdid themselves again! Now when you check who viewed your profile, you can go straight to the INTERESTING views. With a free LinkedIn account you only see your last 5 visitors, which is quite manageable. On a paid account you get to see all profile views 90 days back. How convenient to now only have to look at 40 people instead of 1,191 (still upset with those 9, you know who you are, who didn’t view).
WHAT MAKES PROFILE VIEWS INTERESTING?
Only the algorithm gods know for sure, but this is what I noticed. LinkedIn shows us senior industry leaders (now I need to figure out what makes one an industry leader) and people who work at companies you follow.
- Senior Leader in your industry
- Senior Leader in another industry
- Works at a company you are following
LinkedIn got quite carried away. Each viewer now also has “other highlights” where you can see how many connections you have in common and what groups you have in common. Sure was the highlight of my LinkedIn experience today!
WHY I LIKE IT
I like any insights I can get my hands on. LinkedIn stuff I mean, can’t remember the last time I checked the analytics on my website. Might give me better business insights, but people watching is much more fun! Even though I haven’t got the foggiest yet what makes someone a ‘senior leader’ in this respect, I DO KNOW that according to the info LinkedIn has they do SOMETHING better than others.
In an earlier post on this topic, you can read how to treat the “Who viewed your profile” information. Who cares who viewed your profile. As far as I am concerned, any additional information is a good thing. To be honest, I also like the idea that if I view your profile I’ll be considered a “senior leader in my industry”. I hope I am.
Turns out no one that is Senior in their industry has viewed my profile. I suppose that is one reason you’d get “interesting views”. Everyone else fell below the line. 😉 I’m going to keep my eyes open for this! Psst…maybe you could check out my profile so I can get an interesting view to pop up. x
Thanks Petra. I did notice this new data point. However, I see this as a promotion for Premium services. I assume if a viewer is viewing in private / anonymous mode, we don’t get any insight.
I do like the fact that LinkedIn respects people’s privacy choices such as viewing in anonymous mode if they feel the urge. As for this feature, I agree it is more useful for paid accounts than for free accounts. I totally understand that they don’t give all to the free members. I tend to give more service to paying clients than you get from downloading my free workbook. I DO like though that this feature is useful for people on the cheapest paid account instead of only Sales Navigator.