Love how this LinkedIn book is written as a personal account. Makes it very pleasant to read. Very little pictures as well. More about strategy than step by step nitty gritty. LinkedIn is not just another social media tool. It’s the world’s largest professional online network, with over 400 million users in over two hundred countries. The Power in a Link shows you how to employ this remarkable yet misunderstood resource to execute networking strategies and processes for your business, secure deals, and use (not abuse) your existing relationships.
TOPICS COVERED
- LinkedIn in a nutshell
- A lesson in the power of the network
- Effective network growth
- The world at your fingertips
Great explanation about personal profiles at a collective level. The profile belongs to one individual, a company/boss has no say over it, however they can each strengthen each other.
Get your copy: The Power in a Link | David Gowel